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Consumer Fragrances: Our creation "Safeguard Classic Clean"

Safeguard

Safeguard Classic Clean – Pure White

 

Antibacterial bar soap for everyday use with skin protection.

DESCRIPTION:

Name of Product: Safeguard Classic Clean – Pure White

Brand: Safeguard

Client: Procter & Gamble

Product: Bar Soap

Date Launched: January 2001

Gender: Unisex

Prestige Market: Mass Market

Olfactive Family: Floral Chypre Aldehydic

Product Claims: 99% antibacterial skin protection, 24 hour long-lasting protection from 10 key bacteria’s

Consumer Target: Family

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