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Antibacterial bar soap for everyday use with skin protection.
DESCRIPTION:
Name of Product: Safeguard Classic Clean – Pure White
Brand: Safeguard
Client: Procter & Gamble
Product: Bar Soap
Date Launched: January 2001
Gender: Unisex
Prestige Market: Mass Market
Olfactive Family: Floral Chypre Aldehydic
Product Claims: 99% antibacterial skin protection, 24 hour long-lasting protection from 10 key bacteria’s
Consumer Target: Family